Keywords Setup

In public healthcare procurement, the same product may appear under multiple names: generic name, brand name, technical acronym, or even in another language. The challenge goes further. In most tenders, the relevant keywords are not found in the main title or description but hidden in annexes or lot lines. As a result, many companies miss critical opportunities that directly affect their portfolio.

Why it happens

Tender specifications do not follow a consistent nomenclature. A single product line may be described using several different terms, which makes it difficult to analyse information quickly and uniformly. Without a system that identifies these references across all levels of documentation, teams risk overlooking relevant tenders.

The WeTender solution

Keyword Tuning allows you to configure up to five keyword groups and use them as a visual guide to differentiate products from different business lines through colour coding. These keywords are automatically highlighted not only in the tender title or object but also in lot lines, email alerts and all documentation generated within WeTender.

It also includes three smart features that enhance precision and coverage:

• Writing corrector, which automatically detects and corrects spelling errors.

• Synonyms, which broadens results by including equivalent terms.

• Translator, which instantly identifies relevant terms in other languages.

It is important to note that keywords complement, but do not replace, WeTender’s healthcare classification system. True segmentation is structured through WeTender’s healthcare headings, an exclusive standard that goes beyond CPV codes to provide a consistent and accurate view of the healthcare market.

Business impact

With this feature, companies can:

• Detect opportunities that do not appear in the main tender description.

• Visually organise their portfolio across files and batches.

• Prevent omissions caused by terminology variations or typographical errors.

• Save time on document review and focus on building competitive proposals.

This level of precision transforms data analysis into a reliable and efficient process.

Relevance for the healthcare sector

Keyword refinement improves the way large volumes of technical information are read, filtered and prioritised. As a complement to WeTender’s healthcare headings, it strengthens operational clarity and ensures that no opportunity is lost due to inconsistencies in language or document structure.

Towards clearer and more efficient management

With WeTender, keywords become a visual intelligence tool that expands the analytical capacity of commercial teams, while healthcare headings provide strategic market segmentation. This combination delivers a more comprehensive, accurate and business-aligned approach to tender management.